It’s a proven scientific fact, first stated by Carl Jung — whatever you resist, persists. Over the years, additional scientists and teachers have expanded upon this concept, saying, “What you RESIST, PERSISTS…and, what you ACCEPT, CHANGES.”

Even if you’ve never heard this phrase, the concept should be familiar to you. Remember science class? For every action, there is an equal and opposite reaction.

As we continue our conversation on the power of the mind (and the science behind it) when it comes to stopping the self-sabotage and finding success, this is an imperative concept to note.

Maybe you’ve noticed how certain things in your life annoy you more at some times than they do at others. One week, the “Debbie Downer” in your office drives you crazy, or the messes your family leaves behind make you feel like losing it — the next, these things roll right off your back.

It seems like some weeks are just better than others, right?

“Good weeks” have nothing to do with “Debbie” being less of a downer or your husband choosing to help with the laundry. The difference is that some weeks you aren’t resisting these stressors, making them persist.

Resistance is like cranking up the volume on noise you’re trying to mute.

Weight loss is no different — it’s when my clients are hyper-focused on losing weight, the number on the scale or resisting their body as it is now that they STOP losing weight.

My strategy is to STOP them from resisting and to turn their focus to what they want MORE than weight loss.

Here are a few things I want MORE than losing weight, cellulite free thighs, a tight ass or a flat stomach:

  • An endless love for life.
  • To laugh until my face hurts.
  • Orgasms.
  • Drinking warm coffee and reading a good book on my patio on a crisp morning.
  • The feeling I get when I accomplish something I didn’t think I could.
  • To travel to other countries and immerse myself in different ways of living.
  • To stop and feel the warm sun on my face when I’m having a bad day.
  • Saturday mornings with lots of cuddling and little on the agenda.
  • The sound of my children laughing.
  • The freedom to buy my family fresh organic food for life.
  • A friend who I can call anytime, knowing she’ll drop everything just so I can cry on her shoulder if I need it.

If you say you want to lose weight more than anything — I have to ask:

Is having a smaller waist more important to you than watching your children giggle until they have tears in their eyes?

Do you want a tight ass more than you want the job of your dreams? A job where you are heard, valued and respected?

Does a flat stomach take a higher priority in your life than a relaxing bubble bath with a luxurious glass of wine?

Would you really sacrifice love that gives you butterflies in your stomach (and great sex) for skinny arms?

I wouldn’t. 

When you focus on those things, your life fills you up so much you don’t need the cookies (and yes, the weight loss happens naturally). Without obsession, struggle or manipulation.

Here’s what I know for sure — when women go after what they really want, they create a kickass life and a body they feel proud of. Yes, you CAN have both.

How can I be so sure? Because I’ve done it myself, and I’ve helped hundreds of women do the same.

Take a moment to think about what YOU want MORE than weight loss and then go after that baby.

You got this,
Nichole

P.S. The picture above is me living my version of a kick-ass life — outside, with my favorite humans, and yes, feeling super proud of my body (imperfections and all)… I intentionally created this reality. Let me show you the way.

If you’re digging this unique approach & are done saying, “Why Is Losing Weight So Hard?…

click here to start your Wildly Alive adventure